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Value Proposition

Digital Marketing:  One of the biggest benefits of online marketing is that it is cost-effective. Digital marketing helps you lower costs and obtain more leads.  We offer an affordable way to market your business to interested customers and prospects.

 

It is crucial for your business to take advantage of the growing digital marketing opportunities for acquiring and retaining customers. With implementing the right digital marketing campaign, we can reach more people interested in conducting business with you.

Email Marketing:  We create personalized and professional communications to your existing customers and prospects.  From crafting the perfect subject line to images that resonate with your customer, and valuable content that helps your audience, email is the perfect channel to drive engagement.

Social Media Marketing:  Social media is one of the most cost-efficient digital marketing methods used to share content and increase your business' visibility. We can implement a social media marketing strategy that will greatly increase your brand recognition since you will be engaging with a broad audience of potential customers. 

Content Marketing:  Want to set yourself apart from your competition?  One of the best ways to do so is to influence how your target market perceives your business, and publishing quality content online is a great place to start. We provide content that is informative and even potentially educate your target audience.

Gain Competitive Advantage

Running your own business is hard work and never an easy task.  However, you shouldn't use this as an excuse to take short cuts when it comes to having online visibility.  Beginning with your website, it's vital to position yourself online with a strong, professional presence that gives customers the impression you mean business and the motivation to want to engage more with your business.

 

We live in a world where people "Google" before they shop, and visit their social media accounts as they go about their days.  Consumers are passing judgement and making decisions about whether or not they will even visit your store, restaurant or office. They are likely to dismiss you entirely, as well as, should they believe your website doesn't reflect the kind of experience your business; or a business like yours should offer.

With people routinely visiting Google, Bing, Yahoo and other online sites, customers are constantly seeking where they plan to make their next purchases.  Make sure your business is represented with a well designed website.

 

A company website is the face of your business, and today, your online presence is crucial for establishing credibility with your customers.  When creating a website, you're not just creating it for yourself, right?  Of course not, you want to attract visitors and increase revenue.

Increase your bottom line

CLAIM
YOUR PRESENCE
IN THE DIGITAL
SPACE.

Email Marketing

Today, we are inundated with email marketing campaigns, and yes, some of what we receive still feels "spammy", but there is no denying the impact a well-crafted message to a prospect can have.

Email marketing helps you connect with your customers and prospects to promote your brand and increase revenue. You can take a lot of different approaches with effective emails, such as, sell products, share some news or simply tell your story.

When you want to effectively communicate something about your brand or sell a product, email marketing is one of the most cost-effective ways to do so.  Email campaigns should be the most important component of your digital marketing plan, because of its effectiveness in driving conversations and building brand loyalty. 

30

The amount of times an average worker checks their email per hour.

(Marketing Insider Group)

94%

The percentage of people who say checking their email is the reason they get online.  It's the #1 activity on the internet.

              (Marketo)

95%

The percentage of people who consider email newsletter content from a recognized brand to be useful.

               (Salesforce)

58%

The percentage of people who check their email first thing in the morning.

 (Customer Intelligence)

Prospecting Strategy

More customers leads to more revenue, right?

 

The number one benefit of strategic prospecting is increased revenue at a lower cost of acquisition. Every prospect in your sales pipeline that converts to a customer helps you grow your business. To convert more prospects into customers, you need to focus on your prospecting efforts and perfecting your processes.

Social Media Marketing

Social media marketing is a powerful way for businesses of all sizes to reach prospects and existing customers.  Your customers are already interacting with brands through social media, and if you are not speaking directly to your audience through popular social platforms like Facebook, Twitter and LinkedIn, you are not capitalizing effectively.

 

Professional marketing on social media can bring remarkable success to your business, creating devoted brand advocates, and even producing solid leads and increasing your bottom line.

142

The average daily minutes spent on social media.

79%

The percentage of all adults online that use Facebook.

328

Social Media users grew by 328 million between October 2019 and October 2020.

69%

The percentage of marketers using social media to build brand awareness.

Lead Nurturing Strategies

It's challenging for businesses to turn more leads into actionable results when they are busy weeding out non-quality leads and moving candidates through the pipeline.  Whether it's recruiting or sales, our lead nurturing tools help you significantly improve your contact rate and get quality leads.

KapitMarketing.com

Content Marketing

Content marketing includes things like educational articles, videos, entertainment, and even webinars that answer specific questions people have and provide them with resources they can’t get elsewhere. It’s the best way to turn your product, no matter how common, into something that will differentiate you from your competitors.

By becoming a credible, authoritative resource on topics that matter to potential customers, your business is more likely to get discovered by the right audience and earn their loyalty and trust.  Which, in turn, enables your brand to strengthen its customer base and relationships. Grow an active and engaged audience, and increase your profits.

Let's work together.
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